We’re not just riding to race.
We’re racing to inspire the world to ride.
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reason to ride / ́rēzən/to ̄o/rīd/ 1. the higher motive, goal or purpose for riding one’s bicycle.
From the most seasoned pro racer to a child riding for the first time on training wheels, everyone has one. A reason to ride. And whether it’s about improved fitness, better health or just pure enjoyment, the reason is usually as simple as it is beautiful.
Emma
White
A pure love of the sport. And the chance to ride her superpower all the way to the Olympics.
Svein
Tuft
The feeling of freedom. The thrill of going up against his most formidable adversary of all: himself.
Reasons to ride
from our athletes and fans
  • I'm driven by the desire to push my physical, mental and emotional boundaries in search of the best version of myself.
    Krista Doebel-Hickok
  • Because when the wind is hitting my face the world's problems fall away and it's just me, my bike, and endless possibilities.
    Abby Mickey
  • Riding has been my ticket to seeing the world, meeting awesome people and getting to push myself to the absolute limit. That’s what it all about for me.
    John Murphy
  • It is my favorite way to chew through a problem. If you have got something going on in your life, a few hours of solitude or with a friend on the saddle is a great way to get a handle on it.
    Kyle Murphy
  • Reason to ride = I love the adventure. Reason to race = I love the chaos and going really fast is way too much fun.
    Sara Bergen
  • To have an escape. There’s something beautiful about riding when you’re settled into a rhythm and in the moment with your thoughts flowing in and out of conscious thought.
    Allison Beveridge
  • Being able to outperform myself and test my limits every day while also being able to go on easy rides, enjoying the places I travel too and the calm nature of a non-busy road on a bicycle.
    Pier-Andre Cote
  • I love the feeling of freedom a bicycle gives you. You can go pretty much anywhere on two wheels and you aren't dependent on anyone but yourself to get you there.
    Gillian Ellsay
  • I love knowing exactly how to get around my city and where to go to have a bit of peace and meditation that comes while producing the endorphins we all love so much.
    Robin Carpenter
  • It can be a solo escape, or an opportunity to connect with others. It can be a way to decompress or to test your physical and mental limits. I love the opportunity for adventure that biking brings.
    Sara Poidevin
  • Riding bikes, in general, is my passion. Solo training rides, group rides with beers after, mountain bike, building mountain bike jumps. My whole family rides, we all started around the same time and it's now a huge part of our life.
    Ty Magner
  • I love riding my bike to go fast, see the world, be active, and to try and be better than I was the day, week, or year before.
    Colin Joyce
  • It’s my escape from school and other stresses of my life. It takes me to places in the world I would never go otherwise. I’ve met my very best friends riding bikes. I love the freedom!
    Emma White
  • While riding my bike, I can choose anywhere I want to explore, any road I want to travel, and any view I want to enjoy.
    Megan Jastrab
  • To see and experience the world through an enjoyable and renewable mode of transport.
    Nigel Ellsay
What's
your
reason
to ride?
Share your reason
with us and be featured
alongside our athletes!